Alex Gregory currently works at Jamie Wolfond Studio as the Studio Manager. In this role she orchestrated the studio’s move to its new location, along with facilitating the logistical and budgetary operations at the new studio.
For Milan Design Week 2025, Jamie Wolfond Studio organized the exhibition 24 Hours.︎︎︎
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24 Hours featured 24 design studios, each tasked to design a wall clock that could fit in a 50x50x50cm box.
The project was curated by Jamie Wolfond Studio and the creative agency Simple Flair. Alex managed all of the logistics and project communications, as well as designed the corresponding publication for the show. The installation photo is by Benjamin Lund.
She serves as an Editorial & Advisory Committee Member for the Peripheral Review, where she published a review of A Rib Looks Like a Shoreline.
From 2021-2024 she worked at MOCA Toronto, starting as a Curatorial Intern and left as the Exhibition and Installation Manager.︎︎︎
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At MOCA Toronto, she had the opportunity of working with global names such as Phyllida Barlow, Thomas Demand, Shirin Neshat, and The Felix Gonzalez-Torres Foundation. Along with prominent Canadian artists such as Kapwani Kiwanga and Liz Magor. Additionally she supported localized projects including but not limited to the experimental stairwell sound series featuring emerging musicians like Matt Nish-Lapidus and coordinating the exhibitions in the North-End gallery with exciting contemporary visual-artists such as, Kelly Jazvac, Xuan Ye, Emmanuel Osahor, and Maria Qamar. Both photos were taken at MOCA in 2023, the left photo is from Phyllida Barlow, Eleven Columns and the right is Liz Magor, The Separation.
One of many notable projects at MOCA was publishing the petite publication, Mixed Drinks with Dean Baldwin Lew.︎︎︎
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Alex worked closely with Dean Baldwin Lew to design the publication and coordinate the logistics. Over 50 artists submitted a drink recipe for the publication, ranging from international artists such as Thomas Demand to local artists like Diane Borasto. Mixed Drinks was developed in response to untitled 2013 (thomas demand’s here) by Rirkrit Tiravanija, an active karaoke bar that is a part of MOCA's current exhibition, Thomas Demand’s HOUSE OF CARD. Dean’s playful intervention adds a roster of “favourite/alternative” drinks proposed by a broad art community that Dean/MOCA/Rirkrit hold a relationship with.
Alex has participated in various curatorial projects.︎︎︎
...together we reassemble the fragments at Fifty Fifty Arts Collective, Peculiar Movements/Green Junctions at NAMARA Projects, from the ground up at Between Pheasants Contemporary in Kerns Township ON, Moment/s of Presence at the Art Gallery of Ontario in Toronto ON, Terminus Klaus at Worksound International in Portland OR, etc.
From 2019-2021 she worked with Dr. Andrea Fatona to update The State of Blackness website and begin the archive for The Centre for the Study of Black Canadian Diaspora.︎︎︎
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As the research assistant for the project Alex was tasked with the development and redesign of the website. Lead by Dr. Andrea Fatona, The State of Blackness: From Production to Presentation website "serves as a repository for information about ongoing research geared toward making visible the artistic production and dissemination of works by Black Canadian cultural producers." She completed extensive design and theoretical research, took inventory of the content, created a new information structure, and refreshed the aesthetic to ensure that the updated website allowed for the growth of the project. The updated website demonstrates sensitivity to the content in form and function. Although this is an academic project, the tone of the language and the resources to be available to those outside of academia. As the project progressed, Alex was tasked with managing communication, developing social strategies, along with assisting with event planning and creating event graphics.
In 2021 she graduated from OCAD University with a degree in Criticism and Curatorial Practices.︎︎︎
Alex was the teaching assistant for the graduate course "Introduction to Curatorial Practices" taught by Dr. Andrea Fatona, She managed the online tutorials and student communication, researched best practices for the presentation of art online, and led class sessions about online exhibitions based off of her research. As the teaching assistant for the undergraduate course "STUFF: The Meaning of Things" taught by Dr. Michael Prokopow, she led weekly tutorials, managed the online learning modules and student communication, and graded assignments.
Her MFA thesis Fragmented Flora: Digital Embodiments of Being in Time and Space consisted of the curation of a digital environment that utilizes the affective qualities of physical space.︎︎︎
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This project featured an animated piece Still life with fallen fruit (2019) by Elisabeth Belliveau, the video We Weight on the Land (Winter) (2019) by Eve Tagny, interactive poem Fin (2019, part of their G=A=R=D=E=N series) and sound piece xi xi 息息 by Xuan Ye, and a live-stream floral installation (2021) by Hayley O’Byrne. This work problematizes the ways in which human interventions interact and act upon matter by deconstructing the ways in which permanence and materialism are discussed and valued, as they intersect with the digital. The theoretical grounds of the project focus on the concepts materiality (as it relates to how matter moves through, exists, and transforms in space); temporality (as it relates to decay); and individuality (as it relates to senses and sensory triggers). The curatorial methodology engages the challenge of evoking the tangible and affective of qualities of physical experiences through an online exhibition.
As a graphic designer, Alex Gregory has worked for a variety of digital agencies and media companies.︎︎︎
Including but not limited to Gruvpix Production, RHEI (formally BBTV), RWest, She Shreds Media, and now-defunct BitchMedia.
Other special experiences include working as a Gallery Assistant at Nationale Gallery in Portland OR and working as a Studio Assistant Dana Holst in Edmonton AB.︎︎︎
Alex primarily worked with the Edmonton-based artist Dana Holst on her rug hooking installation, Sometimes Rainbows are Black, a project which spanned hundreds of hours and required several people to complete.
In 2017, Alex graduated from PNCA with a degree in Communication Design; her thesis this-is-not-a-dog was an interactive online comic about a gender-neutral, anti-heroic dog, simply referred to as “dog”.︎︎︎
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Like global politics and the climate of earth, “dog” is going through an existential crisis. The comic draws from existential philosophy, particularly the concepts of absurdity, choice, mundanity, and indulgence, to create the skewed reality that “dog” operates in. Dry humor and hyperbole are used to mock the perceived hardships of “dog.” The minimalist style of the illustration forces the viewer to project some of their aesthetic preferences onto the comic. Non-linear storytelling devices are used in the randomization of the web design to actively engage the viewer with the content. It does not matter what order the viewer reads the individual comic panels in.
Alex Gregory currently works at Jamie Wolfond Studio as the Studio Manager. In this role she orchestrated the studio’s move to its new location, along with facilitating the logistical and budgetary operations at the new studio.
For Milan Design Week 2025, Jamie Wolfond Studio organized the exhibition 24 Hours.︎︎︎
![]()
24 Hours featured 24 design studios, each tasked to design a wall clock that could fit in a 50x50x50cm box.
The project was curated by Jamie Wolfond Studio and the creative agency Simple Flair. Alex managed all of the logistics and project communications, as well as designed the corresponding publication for the show. The installation photo is by Benjamin Lund.
From 2021-2024 she worked at MOCA Toronto, starting as a Curatorial Intern and left as the Exhibition and Installation Manager.︎︎︎
At MOCA Toronto, she had the opportunity of working with global names such as Phyllida Barlow, Thomas Demand, Shirin Neshat, and The Felix Gonzalez-Torres Foundation. Along with prominent Canadian artists such as Kapwani Kiwanga and Liz Magor. Additionally she supported localized projects including but not limited to the experimental stairwell sound series featuring emerging musicians like Matt Nish-Lapidus and coordinating the exhibitions in the North-End gallery with exciting contemporary visual-artists such as, Kelly Jazvac, Xuan Ye, Emmanuel Osahor, and Maria Qamar. Both photos were taken at MOCA in 2023, the left photo is from Phyllida Barlow, Eleven Columns and the right is Liz Magor, The Separation.
One of many notable projects at MOCA was publishing the petite publication, Mixed Drinks with Dean Baldwin Lew.︎︎︎
![]()
Alex worked closely with Dean Baldwin Lew to design the publication and coordinate the logistics. Over 50 artists submitted a drink recipe for the publication, ranging from international artists such as Thomas Demand to local artists like Diane Borasto. Mixed Drinks was developed in response to untitled 2013 (thomas demand’s here) by Rirkrit Tiravanija, an active karaoke bar that is a part of MOCA's current exhibition, Thomas Demand’s HOUSE OF CARD. Dean’s playful intervention adds a roster of “favourite/alternative” drinks proposed by a broad art community that Dean/MOCA/Rirkrit hold a relationship with.
Alex has participated in various curatorial projects.︎︎︎
...together we reassemble the fragments at Fifty Fifty Arts Collective, Peculiar Movements/Green Junctions at NAMARA Projects, from the ground up at Between Pheasants Contemporary in Kerns Township ON, Moment/s of Presence at the Art Gallery of Ontario in Toronto ON, Terminus Klaus at Worksound International in Portland OR, etc.
From 2019-2021 she worked with Dr. Andrea Fatona to update The State of Blackness website and begin the archive for The Centre for the Study of Black Canadian Diaspora.︎︎︎
![]()
As the research assistant for the project Alex was tasked with the development and redesign of the website. Lead by Dr. Andrea Fatona, The State of Blackness: From Production to Presentation website "serves as a repository for information about ongoing research geared toward making visible the artistic production and dissemination of works by Black Canadian cultural producers." She completed extensive design and theoretical research, took inventory of the content, created a new information structure, and refreshed the aesthetic to ensure that the updated website allowed for the growth of the project. The updated website demonstrates sensitivity to the content in form and function. Although this is an academic project, the tone of the language and the resources to be available to those outside of academia. As the project progressed, Alex was tasked with managing communication, developing social strategies, along with assisting with event planning and creating event graphics.
In 2021 she graduated from OCAD University with a degree in Criticism and Curatorial Practices.︎︎︎
Alex was the teaching assistant for the graduate course "Introduction to Curatorial Practices" taught by Dr. Andrea Fatona, She managed the online tutorials and student communication, researched best practices for the presentation of art online, and led class sessions about online exhibitions based off of her research. As the teaching assistant for the undergraduate course "STUFF: The Meaning of Things" taught by Dr. Michael Prokopow, she led weekly tutorials, managed the online learning modules and student communication, and graded assignments.
Her MFA thesis Fragmented Flora: Digital Embodiments of Being in Time and Space consisted of the curation of a digital environment that utilizes the affective qualities of physical space.︎︎︎
![]()
![]()
![]()
This project featured an animated piece Still life with fallen fruit (2019) by Elisabeth Belliveau, the video We Weight on the Land (Winter) (2019) by Eve Tagny, interactive poem Fin (2019, part of their G=A=R=D=E=N series) and sound piece xi xi 息息 by Xuan Ye, and a live-stream floral installation (2021) by Hayley O’Byrne. This work problematizes the ways in which human interventions interact and act upon matter by deconstructing the ways in which permanence and materialism are discussed and valued, as they intersect with the digital. The theoretical grounds of the project focus on the concepts materiality (as it relates to how matter moves through, exists, and transforms in space); temporality (as it relates to decay); and individuality (as it relates to senses and sensory triggers). The curatorial methodology engages the challenge of evoking the tangible and affective of qualities of physical experiences through an online exhibition.
As a graphic designer, Alex Gregory has worked for a variety of digital agencies and media companies.︎︎︎
Including but not limited to Gruvpix Production, RHEI (formally BBTV), RWest, She Shreds Media, and now-defunct BitchMedia.
Other special experiences include working as a Gallery Assistant at Nationale Gallery in Portland OR and working as a Studio Assistant Dana Holst in Edmonton AB.︎︎︎
Alex primarily worked with the Edmonton-based artist Dana Holst on her rug hooking installation, Sometimes Rainbows are Black, a project which spanned hundreds of hours and required several people to complete.
In 2017, Alex graduated from PNCA with a degree in Communication Design; her thesis this-is-not-a-dog was an interactive online comic about a gender-neutral, anti-heroic dog, simply referred to as “dog”.︎︎︎
![]()
![]()
![]()
Like global politics and the climate of earth, “dog” is going through an existential crisis. The comic draws from existential philosophy, particularly the concepts of absurdity, choice, mundanity, and indulgence, to create the skewed reality that “dog” operates in. Dry humor and hyperbole are used to mock the perceived hardships of “dog.” The minimalist style of the illustration forces the viewer to project some of their aesthetic preferences onto the comic. Non-linear storytelling devices are used in the randomization of the web design to actively engage the viewer with the content. It does not matter what order the viewer reads the individual comic panels in.
